March 14, 2023
Mastering Short Form Video Content Creation for Your Business Short-form video can make a service easier to understand when the idea, audience and next step are clear. The six practices
March 7, 2023
The Benefits of Using a Signature Logo in Real Estate A Real Estate Marketing Consultant’s Perspective A signature logo gives an individual agent a visual mark that can travel across
March 7, 2023
Traits of a Great Salesperson: 6 Things to Look for When Recruiting a Salesperson For Inman News, Chris Pollinger examines the habits that help a luxury real estate team recruit
March 6, 2023
4 Secrets to Maximizing the Value of LinkedIn for Your Professional Brand A professional brand is easier to understand when a profile, network and published ideas tell the same story.
March 6, 2023
Crafting Impactful Thought Leadership on LinkedIn Thought leadership is useful when it helps a defined audience understand a difficult question and decide what to do next. For a real estate
March 6, 2023
Three practical leadership attributes matter in a real-estate business: transparency, psychological safety and regular one-to-one conversations. They are practices to examine and adapt, not a universal formula. Three Attributes of
March 6, 2023
Maximizing Success with a Professional Luxury Real Estate Website A Real Estate Marketing Consultant’s Perspective A luxury real estate website has to make a promise the business can keep: clear
February 15, 2023
Read selected city-level figures from the February 2023 luxury real estate report, with source-page references and the complete original PDF.
February 15, 2023
February 2023 National RE Forecast We present the RE Luxe Leaders February 2023 National RE Forecast down to the County. The Tennessee and the Carolinas are recent standouts. The forecast is developing
February 10, 2023
Recruiting a strong real estate team starts with widening the places where you look. Chris Pollinger’s guide connects the idea to practical recruiting work and was featured by Inman News.