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Ideas, research and practical perspectives for established agents, team leaders and brokerage owners. Explore a subject or browse the latest writing.

October 21, 2026

Answering Less Can Earn the Next Listing

You can know the market, hold your own with advisers, and still lose the next listing. A correct answer at the wrong moment can leave the seller less ready to

October 20, 2026

Repeat Business Starts Before an Agent Leaves

You can protect every pending deal when an agent leaves and still lose future business. The gap starts when you count an agent’s production as proof of the team’s client