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Ideas, research and practical perspectives for established agents, team leaders and brokerage owners. Explore a subject or browse the latest writing.

November 2, 2026

The Advice That Costs You Can Win You Listings

You’ve built a strong record, but another agent can bring good numbers to the same listing conversation. When both records look impressive, a seller may have little reason to choose

October 30, 2026

Clear Boundaries Bring Estate Counsel Back

You answer every call, handle the property details, and do extra work for estate counsel. Yet the next referral arrives late, if it arrives at all. You may be managing